Brand Senno is a collaborative project of three Chelsea college of Arts alumni (Liza, Lily & Faye), it is a cross-cultural project which is inspired by folk communities of the past and their attitudes towards their clothing - functional, long-lasting, and cared for. Limited editions celebrate beautiful and thought-provoking design from traditional rural communities of Belarus, Russia, Britain, France, and Japan.

The brand's mission is to make clothes designed for the real world so that you can feel comfortable, confident, and beautiful. The best of both traditional and modern design is combined in the design process to create charming pieces that will age gracefully.

Modern Folkwear, Fashion

Minsk, Belarus

Brand Identity / Firuz Kurbonzodski
Designer / Elizaveta Artyukhovich
Photo: Karina Rulkevich / Valeriya Shustval

©2006-2021 → ALA.
Almaty, Kazakhstan.